Chaos & Amazement #2448 Reddit > Twitter in the UK, ChatGPT Pro, the Viral God Prompt, and Pantone’s 💩 Color of the Year

Dec 07, 2024

Bluesky CEO Jay Graber has to do a lot to keep her promise to not “enshittify” the platform with ads while still funding its explosive growth. Wired interview: https://www.wired.com/story/big-interview-jay-graber-bluesky-2024/
Telegram made a U-turn and joined Internet Watch Foundation (IWF)’s child safety scheme after all. This partnership with the IWF marks a turning point: framed as a fight against child sexual abuse material (CSAM) content, it also gives governments a foothold in regulating Telegram, long seen as the “dark web in your pocket.” A step toward safety—or control? https://www.bbc.com/news/articles/c5yd35l0r91o
Reddit overtakes X (formerly Twitter) in UK visitors, driven by young adults and surprising growth among older users. Ad revenue surged 56% YoY, hitting profitability in 2024, while X faces $5.9B in lost ad revenue since 2022. https://warc.com/content/feed/reddit-accelerates-to-challenge-xs-ranking/en-GB/10133
Trend Report season is open! This one is a goldmine: a massive Google Drive packed with trend reports. If you're in digital marketing, strategy, or just a curious mind like me, this is a must-have. https://drive.google.com/file/d/1tDzUTGyjnBSAJbID7vwpVLCo8xdDqFIq

Speaking of reports: Nathan Benaich’s yearly State of AI report is out! AI-powered video tools like Stable Video Diffusion and Meta’s Movie Gen make creating high-quality, custom videos faster and cheaper. This could change how marketers think about video ads and storytelling—an exciting shift in a video-driven world.
https://www.stateof.ai
OpenAI’s « 12 days of ship-mas » have kicked off with a bombshell: a $200/month ChatGPT Pro with unlimited o1 access, multimodal features, and smarter model. Next-level AI power or yet another subscription? Would you buy it? https://www.theverge.com/2024/12/5/24314147/openai-reasoning-model-o1-strawberry-chatgpt-pro-new-tier
A Google subsidiary says its artificial intelligence-based weather forecast model is outperforming the ECMWF (European) model 15 days out. Lots of promise for AI as a prediction *tool* with help from humans to provide context and meaning! https://www.nature.com/articles/d41586-024-03957-3
Veo, Google’s most capable generative video model just got launched (but unfortunately not yet available in Belgium). https://deepmind.google/technologies/veo/

"Put your work out into the world, unapologetically. If you don't believe in your work no one else will."
There. They ruined the ultimate Christmas hit.
When AI 'Recreates' a 90s Rave 100% as I remember it, like that time the dj booth was set up in the bathroom (where most of the action was taking place anyway. )

The emojis that Pantone used to launch « Mocha Mousse », its colour of the year: ☕️🍫 The ones that social media users used to comment on it: 💩💩.
What do you think?
pantone
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